02:06
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China's major news organizations started a new Chinese-language Internet search engine yesterday, Xinhua News Agency reported, without citing anyone.
The search engine, Chinaso.com, was developed by a company funded jointly by China's four major newspapers, two news agencies and state television, said Xinhua, the country's official news agency. The founders include the People's Daily, Xinhua and China Central Television, it said.
Chinaso.com is a consolidation of Jike.com, started by People's Daily in 2010 and Panguso.com, begun by Xinhua in 2011, according to a March 2 report in the Global Times, owned by People's Daily.
The two search engines suffered from weak brand recognition and failed to amass a large enough user base to withstand competition, according to the Global Times report. Financial information for both engines isn't available, it said.
The combined market share of Jike.com and Panguso.com was less than 0.4 percent in January, compared with 58 percent for Baidu.com, according to the Global Times report. Baidu.com is China's biggest Internet search engine.
Google Inc., the world's largest Internet-search operator, withdrew its search engine from China in 2010 during a spat over censorship.
To contact Bloomberg News staff for this story: William Bi in Beijing at wbi@bloomberg.net
To contact the editors responsible for this story: Jim McDonald at jmcdonald8@bloomberg.net Garry Smith, Rina Chandran
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