Thursday 20 February 2014

Facebook-WhatsApp Deal: Still a Tough Sell in Asia - Wall Street Journal



Feb. 20, 2014 10:06 a.m. ET



Facebook Inc.'s $19 billion deal for WhatsApp in part is a move to bolster the U.S. company's position abroad.


But in Asia—which has the world's largest, and possibly most avid, social-media audience—Facebook still has its work cut out for it.


That is because in Asia, even more so than on Facebook's home turf, the growing social media market is on mobile phones. And if Facebook wants to be as dominant on smartphones in Asia...







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