Apple mobile payments service may beat PayPal, Jennifer Bailey to head it: WSJ - Northern Voices Online

This is going to be the newest Apple venture. Apple mobile payments service may beat PayPal others and Jennifer Bailey may initially head it says a WSJ report.

From hardware to services, the journey seems to be beginning for the Cupertino based Apple. And there are reports that suggest that the maker of the world's most well-known smartphone brand is set to challenge the entrenched players as far as mobile payment is concerned.

There is no doubt that whatever Apple will launch in case of services is going to get excellent response in the market. Hundreds of millions of iPhone and iPad users who are called ifans are going to leap up to the services making it an instant hit.

There is no doubt that the company is capable of revolutionising the mobile payment system whenever it enters this particular market. It has several great security features embedded in its smartphones and tablets that can be instantly used to verify the authenticity of the transaction. There is no doubt that others don't have such a huge fan following nor so much infrastructure already in place to respond to Apple's challenge in the mobile payment system. Two most important features that can come handy for it are fingerprint canner and iBeacon to actually locate and confirm your transaction.

Apple boss Tim Cook has extensively talked about the mobile payment market and now his officials are also discussing it quite openly expressing company's intent to come out with the service. Reports suggest that Eddy Cue who heads App Store has been holding talks with many top payments honchos in trying to build a payments business for physical goods and services. Latest reports suggest that the tech giant may give responsibility of launching the new service to one of its top executives Jennifer Bailey.

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Posted by admin on January 26, 2014. Filed under Business, Technology. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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